Clever Interactive Promotion
March 22, 2010 § Leave a comment
Making It Make Noise: GGRP Sound
A record player created from a piece of corrugated cardboard that folds into an envelope. Once assembled, a record can be spun on the player with a pencil. The vibrations go through the needle and are amplified in the cardboard material. The players were sent out to creative directors across North America as a demonstration of GGRP’s sound engineering capabilities.